Building a Following Friday: Email Signatures
Most everyone these days sends emails. If you're anything like me, you send dozens and dozens each day. Why not promote your book and yourself as an author with every email that you send?
I would highly recommend using an HTML email signature to promote your book. I use this website for my email signatures professionally and have found it to be easy to use. As an author, you can insert banners into your signature that promote your book(s), your social media links as clickable icons, and even a brief pitch about your book. Definitely check the site out and consider using an HTML email signature!